SEO for an Online Gaming Shop
About Client
It is an e-commerce website that sells gaming consoles like ps5, Xbox, Nintendo, video games, gaming accessories & more.
Objective
to improve their website traffic, and search engine rankings, and ultimately, increasing their sales revenue.
The primary focus for their SEO campaign was to help them garner top Google Search results, the following were the objectives of its base strategy:
- Increase Non-Brand Searches
- Expand their audience
- Increase in #3 keywords
Strategy:
After conducting a comprehensive website audit and competitor research, we developed a customized SEO strategy that included:
- Optimizing website content and meta tags for target keywords related to their products
- Conducting extensive keyword research and targeting high-competition keywords
- Building high-quality backlinks from relevant websites
- Improving website speed for a better user experience
Project Result & Benefits of Project
Our SEO strategy resulted in significant improvements in website traffic, rankings, and sales for the client. Here are some of the key metrics:
- The client’s website is now ranking in the top 5 for many high-competition keywords, even against giants like Amazon, Sony, and PlayStation.
- The client’s website traffic increased by 79% within the first year of SEO implementation.
- The client’s sales revenue increased by 89% within the first year of SEO implementation.
Overall, our SEO services helped the client achieve their goals of improving website traffic, search engine rankings, and most importantly, increasing their sales revenue. We continue to monitor and optimize their website for ongoing success